Always Keep Your Eyes On The Competition

Keep Your Eyes On Your Competition

No matter what niche you are in you need to always keep your eyes on your competition or niche rivals. Especially if you are making money in your niche. It is particularly important to watch your competition as they may be steeling your customers from under your nose.

When we first setup our websites we do all the right things, we check out the competition in our chosen niche and keywords, we fully optimize our site for the search engines so as to get the maximum traffic from the search engines. We see our traffic increase and we see our readers grow and our email lists expand and we keep on with the content side of things and then all of a sudden wham! you are no longer on page 1 for your chosen keyword or keyword phrase.

What has happened?

Why have I lost my spot on page 1 for my keyword or keyword phrase?

OUCH! It hurts to lose all that traffic the search engines were sending you doesn't it?

Before you know it your competition will discover what you are doing and do it better so you need to keep abreast of your competition and keep on updating and growing your website. Always check your statistics build it into your list of goals for the week so as to ensure you do not overlook it.

Check out the competition for your main keyword or keyword phrase and what are they doing that is different from what you are doing? why are they number 1 for your keyword and you are on page 3, 4, 10 or 100. You need to be able to look at a website and see what they are doing that you are not.

Do some changes and watch your site increase in rank in the search engines. Search engine optimization is whole new post to write about. But seriously look at your competition on all the different top search engines and see what you can easily do to increase your rankings and do this religiously.

Technorati Tags: niche, search engines, search engine optimization